Founded: 2009

Country: United Kingdom

Positioning: Contemporary British menswear brand blending heritage workwear, military and utilitarian influences with modern tailored sensibility.

Key Distribution: Select premium menswear retailers globally, with +300 stockists worldwide, brand-owned stores in London, Nottingham, Birmingham and Berlin.

Key Retail References: Mr Porter • End. Clothing • Goodhood • Oi Polloi • Peggs & Son • Stuarts London • Liquor Store...

DNA: Founded by David Keyte and Stephanie Porritt. A brand inspired by his working-class Midlands upbringing. Production split across the UK, Portugal and India with carefully selected manufacturing partners.

Brand Adjacencies: Engineered Garments / A.P.C. / Maison Kitsuné / Oliver Spencer / Beams Plus